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INTRODUCING STAGING IMPRESSIONS
Staging Impressions is dedicated to working with
you on Home Market Preparation
and Property Packaging. When you are ready to sell a home,
you flip a switch that says I am now selling a property and I need
to look at it with a fresh perspective. Suddenly you are selling
a product that needs to be packaged for
prospective buyers. The property has features and benefits that
you want to highlight; the property has strong points and weak points.
The property has competition. We work with you to show your property
at its best and to give you a competitive edge.
When you work with a Professional Stager, you work with a person
trained and versed on making your property appeal to prospects;
quickly converting them to buyers. You create an inviting space
for a buyer to visualize themselves in; you create space for them
to move in. Staging Impressions is a company
whose goal is to assist you in selling your house faster
and for top dollar. We have the expertise in home market preparation.
We have respect for the sellers, and work with them to create a
winning situation. Sellers often find it hard to change from thinking
home to thinking property, and Realtors® work hard to maintain
positive relationships. Stagers provide an objective view.
Buyers only know what they see;
Let them see themselves in your space
Every showing is opening night
Staged homes beat the competition by selling faster and for more
dollars
Create space; Mentally invite buyers to move in
You are selling a property, not a home
Properties are products packaged for the buying audience
OUR EXPERIENCE
Deborah Chene is the owner/operator
of Staging Impressions. She has been certified as an Accredited
Staging Professional™ trained on the best practices for staging
to sell your home and is a member of the International Association
of Home Staging Professionals (IAHSP). She is the past President
of the Great Lakes IAHSP Regional Chapter. Deborah is also an Interior
Redesign Specialist joining the ranks of over 400 trained members
of the Interior Redesign Industry Specialists or I.R.I.S. the premier
redesign organization. Members are often featured on HGTV.
During her time as a real estate marketing consultant Deborah realized
that there was a true need to assist sellers in preparing their
homes for sale and an objective third party could fill this gap
working with clients to realize the top possible dollar return in
the shortest possible time frame. Deborah’s life long passion
for homes, decorating and style is the perfect match for the job;
staging and interior redesign provides the perfect forums to capitalize
on her marketing and decorating passions. Staging Impressions is
committed to bring affordable services to all respecting individual
clients needs.
After successful careers in product, promotional, and real estate
marketing Deborah brings a multifaceted skill set to the table.
In addition to her staging and redesign affiliations, Deborah is
an affiliate member of the Western Wayne and Oakland County of Realtors
& the Women’s Council of Realtors. She is an active member
of the Farmington/Farmington Hills Chamber of Commerce, the Women’s
Economics Club, the Local Business Network, and Toastmasters International.
ARTICLES
"Staging Your Home To Sell"
(Printed in: Suburban Lifestyles - Farmington/Farmington Hills/Novi
- March 14, 2006)
Deborah Chene of Staging Impressions says that when you "stage" your home to sell it, you must "neutralize" the living spaces–that is, you've got to remove your Hubbles from the mantel, strip the floral patterned wallpaper off of the kitchen walls and paint over the bird house stencils in your laundry room. You need to take your personality right out of the picture to assist potential buyers in visualizing themselves, their families and their belongings in the space.
"Decorating to live," more commonly referred to as interior redesign (as opposed to interior design) is a cost-effective way to make your home look better for as long as you plan to live in it. Decorating to live can involve enhancing a room or rooms and unlike staging, the process of redesign is meant to reflect a homeowner's tastes and
personality... more> (Click link to download the entire article).
"Selling a House in Winter"
(Printed in: Detroit Free Press - Real Estate - January 8, 2006)
When Glenn and Connie Fontaine put their Grosse Pointe Park home
on the market in July, they did some fairly typical chores to make
their house appealing to buyers...But now that the cold, gray days
of winter have descended and put their annual chill on house-hunting
traffic, the couple has graduated to a few new techniques... more>
(Click link to read entire article).
"From
Downsizing To Doing What She Loves"
(Appeared on the "Your Biz" web page from WWJ Radio -
October 4, 2005)
Nineteen years is a long time. When someone gets "downsized"
by an employer after that many years, it can be hard to start over---let
alone find an occupation one really loves in a growing field. But
Deborah Chene did just that.
The marketing director turned real estate agent found that her real
passion was not selling houses, but helping owners decorate and
"stage" their homes for a quicker, more lucrative sale.
It was based on that realization that her business, Staging Impressions
was born... more> (Click link to read the entire article).
"Make A Clean Break"
(Printed in: The Oakland Press - Local News February 20, 2005)
When prospective buyers walk into a for-sale home, their first impression
is often their last: dirt, clutter, or pet odors can instantly kill
the deal.
Until recently, getting sellers to clean up their acts was solely
the domain of Realtors. But a profession, known as "staging,"
has swept into Metro Detroit.
Stagers put rental furniture in empty homes, remove extra furniture
or knickknacks cluttering rooms, and sometimes spare Realtors from
having tough conversations with their clients... more>
(Click link to read the entire article).
"She
Sets the Stage for a Quick Sale"
(Printed in: Suburban Lifestyles - Farmington/Farmington Hills/Novi
- October 5, 2004)
When Deborah Chene first walks into a home to “redesign”
it, she focuses not only on what will make it look good, but on
what will make it sell... more> (Click link to download the entire article).
Additional Information
We would like to help you in any way we can. If you have a question
we have not addressed within our site, please feel free to click
the link below. We will respond as soon as we receive the request.
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